Some Common Scenarios for Startups/Small Businesses
Not Enough Time/Expertise
Your sales team needs assistance because you simply do not have the time and/or expertise to do it yourself
Coaching & Accountability Needed Weekly
Your sales team needs a sales manager with the professional skills to provide individual coaching and hold each sales rep accountable
Your Sales Team is Underperforming/Inconsistent
Your sales team is underperforming and you need a professional to motivate and provide a custom-tailored, repeatable sales process to bolster sales
Cannot Afford/Justify the Cost/Need of a Full-time CRO/VP of Sales
Your business cannot afford and/or justify the cost/need for a full-time CRO/VP of Sales Leader, which is usually between $200,000-$300,000 annually
Sales Process Not Working/Not Defined
Your sales process is not working and/or you do not have one
CEO Frustration, Exiting Founder-led Sales
Similar to the first point about not having enough time, as the CEO, you have so many other items on your weekly schedule that only you can do. Wearing the CEO and CRO/VP of Sales hat simply cannot be done.